About Opta.

We believe every optical practice deserves a modern, effective website — without hidden costs, tech stress, or shady sales tactics. Our service was created to raise the bar for website quality in the optical industry by combining clean design, practical tools, and honest support.

Too many opticians are stuck with outdated websites, complicated platforms, or unreliable providers. We saw the need for a simpler, transparent, and more affordable solution that opticians could trust. That’s why we built our service around Google Sites — a secure, user-friendly, and free-to-use platform — and paired it with optician-specific design and support.

From day one, our mission has been clear:  To simplify website ownership for optical practices and set a new standard for professionalism online.

• Transparency: Clear pricing, honest advice, and no hidden fees.

• Simplicity: A service that’s easy to use, even for non-technical clients.

• Quality: Designs that reflect the professionalism of your practice.

• Trust: Long-term support and no pushy sales tactics — ever.

We specialise in the optical sector. That means we understand what your patients look for online, and we know how to showcase your practice effectively. Whether you’re launching a site yourself or want us to manage everything, we’ve built a system that’s flexible, cost-effective, and focused on real results. 

You don’t need to learn WordPress. You don’t need to chase a developer. You just need a clean, modern website that works — and that’s exactly what we provide.